HBO Max in Turkey in 2022

The date for the digital broadcasting platform HBO Max will meet the audience in Turkey has been announced. The fierce competition between HBO Max, which will be launched in Turkey in 2022, and HBO, Netlix, and Amazon in the USA, will also confront Turkey’s audience.

The US online series and movie platform HBO Max has announced  it will start broadcasting in Turkey. The digital broadcasting platform announced that it will meet with the audience in 2022 in Turkey, Netherlands, Greece, Iceland, Estonia, Latvia and Lithuania.

Within the scope of the plan to expand to Europe, 20 countries where HBO Max will start broadcasting were previously announced. With this latest statement, the number of countries that HBO Max will serve in Europe by 2022 has increased to 27.

According to the statement made by HBO Max, which includes the contents of Warner Bros., HBO, DC, Cartoon Network and Max Originals, Warner Bros. The films will be presented to the audience on HBO Max in Scandinavian countries this year and next year in Spain, Portugal, the Netherlands, Greece, Iceland and Central and Eastern Europe 45 days after their release.

HBO Max’s catalog includes Warner Bros. their contents; In addition to DC movies such as The Joker, Wonder Woman 1984, Aquaman and Batman v Superman, there is also HBO original content such as Game of Thrones and Sex and the City Gossip Girl.

Monthly  Fee of 8.99 Euros.
HBO Max is planned to be offered to users in Europe with a monthly fee of 8.99 Euros. According to the statement, within the scope of the European launch of HBO Max, discount prices of around 30 percent will be offered to new subscribers in certain countries.

HBO Max International President Johannes Larcher, who stated that with the launch of HBO Max in 27 countries in Europe, they will increase the number of countries in which they operate worldwide to 67, said, “HBO Max is coming to Europe and with it the best films of Warner Bros. “Max Originals brings it along with DC and Cartoon Network… We’re not done yet… many more to come as we aim to be in 190 territories by 2026.”

HBO Max will Also Compete with Domestic Players

With the arrival of HBO Max in Turkey, the rivalry between HBO, Netflix and Amazon Prime Video in the USA will have moved to Turkey as well. In addition to these foreign competitors, HBO Max will also compete with domestic players such as Blu TV, Puhu TV, Gain and Exxen.

It is also worth remembering that in order for HBO to operate in Turkey, it must obtain an on-demand broadcasting license from the Radio and Television Supreme Council (RTÜK). The regulation, which paves the way for RTÜK control for broadcasts made over the internet in Turkey and obliges these broadcasting platforms to obtain licenses, entered into force on September 1, 2019. At the end of a very controversial process in the public, the existing domestic digital broadcasting platforms, especially foreign online series and movie platforms such as Netflix and Amazon Prime Video, made the necessary applications to RTÜK and received their relevant licenses.

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Summary

The date for the digital broadcasting platform HBO Max will meet the audience in Turkey has been announced. The fierce competition between HBO Max, which will be launched in Turkey in 2022, and HBO, Netlix, and Amazon in the USA, will also confront Turkey's audience.

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