Vehicle credit, one of the formal ways to access a car, registered growth of 18.3% as of February, being its highest rate since at least the beginning of 2019. However, for March and the following months of 2023, said rate will be closer. at 10%.

“The brands sought throughout the first year to take advantage of commercial campaigns to encourage financing: bonuses, lower initial payment, extended warranties. But given the current economic conditions, we don’t think it will hold at current levels.”

Naturally, another determining factor is the cost of credit which –in line with the rise in rates in the financial system– has become more expensive. According to data from the AAP, the rates in 2021 were 10% on average. To date, only in banks said rate averages 13%. For financial companies, the cost of credit went from 16% to 21%. “On average, we are talking about a rise of three basis points” emphasizes Morisaki.

In March 2023, 324 luxury vehicles were sold, according to data from the Automotive Association of Peru. The figure reflects a growth of 29.1% compared to the same month of the previous year.

The sale of SUVs, sedans and hatchbacks predominates. BMW, Audi and Mercedes Benz lead sales.

vehicle price

On the contrary, today there are factors that would lead to a drop in vehicle costs. The price of cars in the last 12 months until March registered an increase of 7.3%. However, for the third month of the year, said increase is expected to recede to 6.8%. The reason behind this is the recent reduction in the exchange rate.

Jaime Obreros, marketing director of Nissan Peru, believes that the lower price and other factors typical of the Peruvian market will favor sales dynamics. “We believe that Peru is an interesting place and that it will continue to grow not only for us, but for all the companies in the sector. There is still room to increase the penetration of vehicle credit ”he says.

Nissan believes there is still room to increase vehicle loan penetration.

Proof of this is that Nissan will launch this week a new Nissan Qashqai, which is part of its line of SUV vehicles. “We are very happy with the arrival of this SUV that promises to be the favorite in the segment for its renewed ‘look'” comment.

best sellers

As of the third quarter of the year, 45,615 light vehicles were sold, which means a growth of 11.3% compared to 2022. Of the total, trucks and SUVs have the highest proportion with 20,544 units sold and a growth of 19.5% in the room.

For their part, vans registered a total of 6,348 units and a growth of 23.2%. On the other hand, the electric vehicle market has also registered an increase and continues to position itself in the country. In March, 389 vehicles were sold, predominantly hybrids.

Dina Boluarte on the Media Law

“When I get to the Executive we are going to talk about it,” said Boluarte regarding the bill that proposes that the media be obliged to broadcast a daily quota of 40% of national production.