Women in Gamex with the Support of Cola-Cola Creations

This May 6th, at least 300 young people will start a unique adventure in the Pixel Game Jam event, in which for 48 hours, together with people from other countries they have just met, they will create a video game that will give them the opportunity to grow and create connections with people who share their passion.

Women in Gamex with the support of Cola-Cola Creations will hold from the 6th to the 8th of May of 2020 the Pixel Game Jam, an event in which people from different disciplines and nationalities will come together in teams to create video games while support networks are forged on the role of women in the industry in Latin America.

“What we seek is to attract more women to the industry in a safe space: it is what we offer and what we do”, says to Infobae Diana Rodriguez, director and co-founder of Big Monster Games, founding leader of Women In Gamex and organizer of Women Game Jam.

Historically, video games, together with technology, have been a space where men predominate, because organizations and people of the union are striving to change the landscape through the creation of opportunities and confidence spaces with quienes les apasiona el theme.

“What we are always looking for are spaces of inclusion and security for all these people, there are safe spaces for all of them and them [cis women, trans men, trans women, non-binary people, LGBTQ+ people]”, he pointed out.

Persons majors aged 18 years, from different Latin American countries such as Argentina, Brazil, Chile, Paraguay, Colombia and Mexico and even others from habla hispana to quienes, were not initially contemplated as Espana y Peru, registered for this event.

The mission is what the participants, after being communicated by Discord, form teams to achieve the objective: plan and create a digital game, based on a theme that was revealed until the official presentation of the event.

“At the same time, they provide diversifiers that are like small sub-themes that can be used as a reference for games. Because there is one of the diversifiers that we have with Coca-Cola and we include a Cola within the development”, said Rodríguez.

During the process, the participants will count on the support of mentors from different areas who will be available at different times to solve the possible questions. In addition, at the end of the week, the video games that have been developed can be played for free on the platform of opportunities and confidence spaces with quienes les apasiona el theme.

It was not enough motivation in itself to be part of an international event focused on supporting video game creators and fans to raise their voices, share their experiences and build networks by creating their own games [portfolios] that will be available to the entire public, recognized with badges and the opportunity to follow the workshops post Pixel Game Jam.

Rodríguez revealed in advance to Infobae that there will be no prizes, at the end of the event they will offer an extra. “We are going to give them rewards, we are going to have them as various ‘badges’, so to speak, for the best game, the best art, the best narrative, among other divisions”.

The people who have been selected for outstanding ability or showing a strong commitment will be candidates to participate in special workshops that will give the dynamics of the weekend.

It is worth mentioning that Women In Gamex has three years of encouraging, promoting, making visible and sensitizing the role of women in the video game industry in the Mexican and Latin American environment. Thanks to him, Coca-Cola sought them out to create this event that exceeded the expectations of registrations and demonstrated that there are no age limits to enter the video game industry.

Reviewer overview

Women from Different Countries will have 48 Hours to Make a Video Game - /10

Summary

Women in Gamex with the support of Cola-Cola Creations will hold from the 6th to the 8th of May of 2020 the Pixel Game Jam, an event in which people from different disciplines and nationalities will come together in teams to create video games while support networks are forged on the role of women in the industry in Latin America.

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