Tesla’s Shanghai Super Factory put Into Production
Tesla’s super factory in Shanghai, China, completed construction of the factory in only one year from scratch, and has entered the mass production stage, which is an important milestone for Tesla’s development; It represents the establishment and management of the existing super factory production line, which can already be copied quickly. At the same time, because of the increase in automation, not only the production capacity can be effectively increased, but the cost has been significantly improved.
Next, Tesla’s super factory will also settle in Berlin, Germany. It will also have to build a factory in just one year and achieve mass production in 2021. This time, Tesla is directly challenging the origin of the car.
So far, Tesla has a market value of $ 80 billion, which is almost equal to the sum of Ford and General Motors.
The construction of the super factory is the biggest advantage for Tesla to maintain its leading position in the electric vehicle field. Due to the highly modularized Tesla electric vehicle and the high optimization for automated production, this is in line with the production concept of traditional car manufacturers. completely different.
According to Tesla, the automation of the body production line has reached 95% from the transportation of materials to stamping and assembly. Almost only one robot arm can be seen in the entire factory. Even Tesla has established its own seat factory, which also achieves a high degree of automation. It is extremely difficult for traditional car manufacturers to follow these practices.
According to data released by Tesla, Tesla’s battery pack will only decline by 5% after 1,200 charge cycles, which is equivalent to a vehicle traveling about 300,000 miles (480,000 kilometers). This means that if you calculate 20,000 kilometers per year, Tesla owners still have 95% of the battery capacity at the factory after 24 years of continuous driving. And many Tesla owners who have traveled hundreds of thousands of kilometers have also come out to confirm that Tesla is not bragging at all. Tesla also previously acquired Maxwell and developed newer battery materials with a lifespan of 1.6 million kilometers.
If someone proposes how to meet the standard that an electric vehicle should have, the market thinks of Tesla; when consumers are afraid that electric vehicles will cause the car to run out of power (meaning it cannot be started), Tesla gives Out of the world ’s highest-density supercharging station, it can continue to travel for 100 kilometers after 15 minutes of charging; when the car function of a traditional car factory, it will only be updated once in several years, and it must be replaced with a new car to enjoy. Tesla ’s OTA online upgrade Features that allow the car to unlock new features over time, and even software upgrades can improve performance and braking capabilities.
Although only a few areas are open, Tesla’s AutoPilot (autopilot) is undoubtedly the most mature autopilot system in the world, which can free the driver from the tension at any time. These appealing factors have naturally become the key to pushing Tesla to dominate the electric vehicle market.
Tesla’s electric car is basically the logic of a smart phone. From highly modular, production automation, and core intelligence, with a software core that can be updated at any time, and a stylish appearance design, it has a high degree of flexibility. , High-tech consumer electronics with attractive technology.
Tesla was founded in 2003. Many people may forget that the initial stage of this company was actually based on Taiwan Linkou as an important production base.
The reason why Taiwan was chosen as the base during the pioneering period was mainly because Taiwan was the design and manufacturing center of semiconductors and electronic systems, which greatly helped Tesla to achieve the main intelligent functions, and Taiwan was also an important production base for many automotive parts. Setting up a point in Taiwan can meet the needs of one-time purchase.
After 2009, Tesla chose to leave Taiwan because of the rotation of political parties, the shift of Taiwan’s economic strategy, the continuous outflow of factories, technology, and talent, coupled with Obama’s subsidy strategy to encourage industries to return to the United States.
After returning to the United States to set up a factory, Tesla was not eager to increase production capacity. Instead, they initially focused on recreational vehicles. Roadster is a two-door sports car that is not suitable for the general public. The starting price also starts from 100,000 US dollars. The subsequent Model S and Model X are also high-end positioning, but because the technology and the supply chain have gradually matured, the price has gone sharply. Adjustment, but still in the way of price-based volume.
Although Tesla embraces huge financing in hand, the company itself continues to lose money. The existing product line is more to show off technology than to achieve mass production.
Musk is working hard to automate and optimize the manufacturing process of the factory in preparation for the upcoming phased products.
Model 3 is a mainstream product that integrates Tesla’s smart technology and mass production capabilities, while taking into account the needs of the general consumer, and is also a key product that determines whether Tesla can make a profit.
The starting price of the Model 3 is 35,000 US dollars, which is almost the same as that of the mainstream consumer models. The biggest doubt in the past for electric vehicles was the problem of battery life, which was also solved through the extensive deployment of supercharging stations. Musk ’s The dense layout and interlocking structure organizes electric vehicles from driving experience, production, endurance, subsequent maintenance and software maintenance into a dense ecology, which is the basic reason why Tesla can be invincible. .
The model was released in 2016, but the actual mass production will be by the end of 2017, and the production capacity will only reach about 700 vehicles per month, which is far below the original standard of 5,000 vehicles per month. In order to achieve the mass production of this car, Musk slept in the factory for nearly a year, and he also successfully increased the capacity of the Model 3 by three in one season. At this time, the super factory has also become a real high Automated super factory and became the key for Tesla to build an electric car empire.
The Shanghai Super Factory started in early 2019, completed at the end of the year, and achieved mass production. At the end of the year, the first batch of Model 3s that entered the market from the Shanghai Super Factory exceeded 1,000. Of course, without the capacity crisis encountered in the early Model 3 mass production, and Musk’s immediate decision Entering the factory to dominate the optimization of production processes and management is an impossible task.
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Although we can often see the news of Tesla’s car accident in news reports, but from the actual accident data released by Tesla to analyze, when the Tesla electric vehicle turns on the automatic driving function, the average accident distance is 698. An accident will occur only every 10,000 kilometers, and the statistical data of driving on US roads is generally a serious collision accident of 800,000 kilometers.
In Taiwan, there have been several Tesla accidents before, but it should be noted that because Taiwan does not open Autopilot automatic driving functions above L3, Tesla can only achieve general ADAS driving assistance in Taiwan, and it must be optional. A full version of the $ 3,000 Autopilot will have a smarter danger avoidance mechanism. However, because consumers in Taiwan know that the full version has no effect in Taiwan, most of them have no additional options. Therefore, most Tesla cars on the road in Taiwan only support basic ADAS capability, not the ability to automatically avoid danger.
In the past few years, many insurance companies have proposed research on the evaluation of auto driving and assistance systems. They believe that these assistance systems can effectively improve the safety of cars. Many reports also pointed out that in the future, cars with complete safety assistance systems will enjoy more Low premium.
Automated driving and assistance systems have become a must-have feature for electric vehicles, while competitors’ affordable electric vehicles, such as Nissan’s Leaf, or Toyota’s Prius hybrid, basically have only very basic protection features, but the price difference However, it is quite limited. Even higher-level and expensive rival electric vehicles, such as the Audi e-Tron priced at US $ 80,000, do not have L3 self-driving capabilities, which has greatly enhanced the attractiveness of Tesla.