Researchers and developers specializing in cosmetics and pharmaceuticals in the company FR produce alcohol-free products and animal materials.

“We have been thinking about this trend since 2013. The company is very interested in the environment and society and is trying to meet all the requirements of customers from different backgrounds and lifestyles” company said. The company began to see a growing need to create a new line of products commensurate with the principles of Islam.

However, the company’s choice to obtain Halal certification was hard, because it is not just raw material to be excluded, but it requires careful attention to the whole process of production, even the fat used to lubricate the devices, the materials used for packaging and last but not least the images used in marketing And advertising.

Muslim consumers grow up, and the market for halal products, that is, conform to their religion. And not just for the ingredients
of food also  now entered the most common beauty vocabulary The word in Arabic means “lawful” and refers to cosmetics made, at all levels of the production chain, with ingredients and methods that conform to the Muslim religion, according to the Qur’an. In particular, according to ISWA Halal Certification Department, to be halal (and not “haram”, ie prohibited) the products must not contain: pig and its derivatives, animals dead before slaughter, animals not slaughtered in the name of Allah, blood and its derivatives, alcohol, carnivorous animals, predatory birds and landless animals without ears.

But it’s not just a question of etiquette: “Halal is a way of life. For example, beyond the ingredients, Muslim women can not wear the enamel during prayer because before praying we need to do a hand and arm washing ritual that is canceled if the water touches the enamel instead of the nail.

The word halal in beauty is not new, but attention in recent years has grown increasingly with Muslim consumers who, even if in countries like Saudi Arabia only make up for themselves, use tons of creams and make-up. up. A contradiction with the Modesty principles.

Although the market has grown so much that it has earned its own space at the last edition of Cosmoprof Worldwide Bologna (with the project “Halal Cosmetics: from production to sales”), not all Muslims use halal products.

On the subject of  halal-friendly certified brands, ie vegan, organic and cruelty-free (maybe by chance), the blog Vive Halal was born recently, which among the halal-friendly brands indicates Eos, Lush, Make Up For Ever , Too Faced, Urban Decay, Inglot, Nyx and Tarte Cosmetics.

Hülya karahan:The Founder

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