Facebook Boycott Campaign Organizers are Asking Europe to Join Them
Boycott advertising campaign organizers said on Facebook Thursday, that the campaign “will not disappear” until their concerns are addressed, and then they will ask advertisers in Europe to join their cause.
The campaign, created by American civil rights groups last June, aims to pressure the world’s largest social media company to take concrete steps to prevent hate speech and misinformation from its platform in the wake of George Floyd’s death last May.
Stop Hate for Profit campaign said in a press statement: (Mark Zuckerberg) – Facebook CEO – has not yet taken “the kind of purposeful work that we want to see”, adding that many companies Not ready to return to the platform.
A spokesman for the campaign said: “The global campaign, which includes paid media, will require advertisers in Europe to stand with 1,100 advertisers in the United States to combat hatred and misinformation on Facebook.”
The order comes after Facebook and other major US technology firms came under fire on Wednesday at a hearing in the US Congress for alleged misuse of market power.
The campaign said: “Some of the most famous brands in the world” have withdrawn millions of dollars of ads through Facebook from the start, adding that the movement will continue until Facebook makes “reasonable changes”.
Floyd, a 46-year-old African American man, died after a white police officer strangled him on his knee for about nine minutes. His death sparked global protests against racial inequality and police brutality.
The campaign previously outlined 10 changes it wanted, including: allowing victims of severe harassment to speak with a Facebook employee, and returning the money to brands whose ads appeared next to the offending content later removed.
For its part, Facebook said earlier this July that it was “grateful” to these groups for their “ongoing communication”.
Facebook Boycott Campaign Organizers are Asking Europe to Join Them - /10
Boycott advertising campaign organizers said on Facebook Thursday, that the campaign "will not disappear" until their concerns are addressed, and then they will ask advertisers in Europe to join their cause.